Google Zoo - Predictions for future Google SEO updates

2013 has been a major year for Google updates and there�s no question that it�s been unlucky for some, with Google Penguin 1, 2 and 2.1 all focusing on penalties for sites that Google consider spamy, whether it�s having automated on-page content, or building links solely for the purpose of SEO.

No-one predicted quite how hard Google would strike or how many different types of link they would label as 'Bad'. Amongst the types of link that were hardest hit were:
  • Automated paid links (in December 2013 Google announced that they had found a way to identify links from a major backlink network, with other link networks expected to be penalised in 2014).
  • Mass article submissions (submitting the same article to multiple article sites).
  • Foreign language links with English anchor texts or vice versa (for an effective way to do multilingual SEO, visit www.indigoextra.com/multilingual-seo).
The attached Google Zoo infographic has some more predictions for 2014. If it�s right, then anyone practising white hat SEO is likely to be lucky this year. Other predictions include an increased focus on graphic design and the creation of the GooiMac � not all of the predicted Google SEO updates are to be taken seriously, although hopefully they'll give you some tips that prove useful.


Google Zoo - Predictions for future Google SEO updates

Infographic provided by Allison Carmichael from Indigoextra.com. Allison is a passionate artist and graphic designer and manages a team of creatives. She home educates two boys and also loves reading and films.

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